WHERE LIGHT MEETS STORY

Laura Fernandez, founder of LightsOnFire, commercial &  editorial photography and creative direction

I’m Laura Fernández, a food and product photographer based in Abu Dhabi.

My work is shaped by Italian style, Mediterranean light, and the quiet beauty of everyday life.

I believe every image should tell a story — one that connects emotion, texture, and taste.

Photography, for me, begins long before the camera.

I start by listening to each brand’s story — its essence, its rhythm, its soul — and then translate it into light, color, and composition.

From concept to capture, I partner with brands to create visuals that align with their strategy, deliver across media and engage their audience in the UAE and internationally.

Originally from Uruguay, I’ve lived and worked across cultures, and today I call Abu Dhabi home. My perspective blends Latin warmth with European sensibility, shaped by years surrounded by design, food, and storytelling.

I work in English, Italian, and Spanish, connecting easily with international teams and brands that share a passion for creativity and detail. This multilingual capability allows me to seamlessly collaborate with local UAE teams, import-brands and international creative partners.

Beauty lives in simplicity, Light has emotion and the best stories are told with authenticity.

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Beauty lives in simplicity, Light has emotion and the best stories are told with authenticity. -

Let’s bring your story to light.

Discover my recent work

AWARDS

It’s been an honor to receive the prestigious award from Foodelia. This milestone not only acknowledges the passion and dedication I bring to my craft but also serves as a constant inspiration to push boundaries and create visuals that captivate and connect.

Premium Single Malt Scotch Whisky photography - Luxury Brands
Foodelia International Food Photography Awards logo with laurel wreath, indicating selection for the 113rd collection.
Laura Fernandez, Foodelia Award, Still life photography - Food photography - Conceptual photography - Abu Dhabi - Milan
Laura Fernandez, Foodelia Award, Editorial Food Photography,
Laura Fernandez, Foodelia Award, Editorial Food Photography
Blackberries in a crystal glass on stacked black plates, with a dark background.